Collection: Undone

Founded in 2014 by renowned vintage watch restorer and specialist Michael Young in Hong Kong, UNDONE emerged as a pioneer in customized, accessible microbrand watchmaking. Driven by the philosophy that individuality should define wristwear, UNDONE revolutionized entry-to-mid-tier horology by combining bespoke web-based customization with vintage tool-watch architecture. By utilizing on-demand assembly, retro-inspired case geometries, and accessible Japanese movement platforms, UNDONE bridges vintage aesthetic homage, pop-culture collaborations, and personalized watch design.